BUILD THE BRAND YOUR COMMUNITY IS WAITING FOR.
TAKING BRANDS FROM SEED TO SKY.
Mitteo Markets is a fully integrated product marketing agency helping community leaders and startup founders tap into new markets with product development and marketing services tailored to their audience.
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Case Study
A PERFECT MARKET-MATCHA FIT
1 PRODUCT • 1 YEAR • 20K FOLLOWERS • $200K
Last year, we helped an up-and-coming influencer take her influencer business to the next level. With a small but dedicated following, she not only broke even in her first year but also made a fast profit. Her first product launch sold out in under three months, and since then, orders and subscriptions have continued to grow. Now we’re helping expand her product line into even more flavors and categories.
With the right product development and marketing support, the only risk is selling your opportunity to someone else.
STARTING A HEALTH & WELLNESS BRAND?
Develop a proprietary formula, select a suitable product format, source high-quality ingredients, and collaborate with experienced producers and fulfillment experts to bring your product from concept to commerce.
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![Measuring cup filled with chocolate protein powder on a bed of powder, with a spoon in the background.]()
POWDERS
Powders offer high-dose flexibility, convenient consumption, and strong consumer trust. The rising demand across fitness, beauty, and gut health categories, combined with lower production costs, makes them a powerful entry point for new brands.
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![Colorful sugar cubes in yellow, orange, red, and blue arranged on a yellow background with shadows.]()
GUMMIES
Gummies are one of the fastest-growing supplement formats, loved for their taste, ease of use, and broad consumer appeal. Ideal for beauty, immunity, sleep, and multivitamin categories, gummies offer a fun and convenient way to support wellness routines.
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![Several gold-colored capsules suspended against a pink background.]()
CAPSULES
Capsules are widely trusted, easy to dose, and ideal for complex formulas. Their versatility and long shelf life make them a go-to format for both traditional supplements and innovative blends for immunity, brain health, and stress support benefits.
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![Various tincture bottles and assorted herbs and flowers arranged on a light green background.]()
TINCTURES
Tinctures offer quick absorption, plant-based positioning, and clean, minimalist ingredients. They appeal to wellness-focused consumers seeking natural remedies, with growing interest across adaptogens, immune support, and mood-focused formulas.
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![Close-up of a wooden spoon filled with white and tan tablets or pills, with more tablets spilling out onto a dark surface.]()
TABLETS
Tablets offer precise dosing, extended shelf life, and cost-effective manufacturing. They’re widely accepted across age groups, ideal for multivitamins and single-ingredient formulas, and offer a compact format that supports efficient fulfillment and storage.
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![Cans of fruit-flavored beverages with colorful citrus fruit designs on the labels, arranged on a white surface with sliced oranges and lemons in the background.]()
RTD BLENDS
Ready-to-drink (RTD) supplements are gaining popularity rapidly due to their fast absorption, on-the-go convenience, and increasing use in hydration, energy, and alcohol alternatives. They offer a strong opportunity to enter retail or crossover into other categories.
MITTEO MOVES ARTICLE
Why Creators Are Launching Wellness Brands Instead of Taking Sponsorships
More wellness creators are ditching affiliate links and brand deals to launch their own product lines. Learn why brand ownership is the next step for influencers.